Umob Bike Sponsorship:
Ebike aggregator and Dutch-based Umob came to Forest with a primary goal - to grow their brand awareness in London. Twinned with a digital campaign, we launched an out of home London takeover in November 2025, with umob sponsoring 2,750 of our ebikes to effectively create a highly visible mobile campaigns throughout the capital.
In just the first 2.5 months and approximately 350,000 trips into the campaign we have seen over 6,000 downloads of the umob app directly through the advertising on our highly effective mobile billboards, therefore showcasing how we can deliver highly trackable results instantly.
Forest’s city-wide fleet means we can carry out targeted deployments in areas of high interest for our clients. For example, umob identified St Pancras as a vital area of exposure for them so Forest immediately scheduled a deployment of branded ebikes to St Pancras station giving them unique, unrivalled presence at a key area at a fraction of the cost of traditional advertising.
Octopus Partnership Launch:
Forest recently announced Octopus as its official energy partner. As Forest’s demand continues to soar with multiple record-breaking months in 2025 it became vital to partner with an operator that shares our vision and can support our growth. Octopus felt like the perfect fit.
To coincide with the partnership launch and to further highlight our commitment to a cleaner, greener city, we organised a co-branded Forest X Octopus bike for Greg Jackson (Octopus CEO) to ride to Downing Street. This provided some amazing photo opportunities and it was reported on by numerous publications across numerous industries.
Read more about our partnership here.
Deliveroo Client Testimonial:
Forest’s biggest campaign yet “totally exceeded expectations, delivering across all KPIs with precision and consistency”. Read more about the campaign and what Deliveroo’s Global Head of Media had to say here.
